December 6, 2012 / 9:34 AM / 8 years ago

Apple's rank in China's smartphone market falls to No.6 in third quarter

Security staff watch over a crowd gathered for the opening of a new Apple store in Beijing's Wangfujing shopping district October 20, 2012. REUTERS/David Gray

HONG KONG (Reuters) - Apple Inc’s rank in China’s smartphone market, which is set to become the world’s largest this year, fell to No.6 in the third quarter as it faces tougher competition from Chinese brands, research firm IDC said on Thursday.

Apple’s third quarter ranking was two spots below its position in the second quarter in terms of China’s smartphone market share by shipments, IDC said. The U.S. giant’s market share in China was under 10 percent in the third quarter.

IDC’s release comes a day after Apple’s shares fell more than 6 percent, logging its biggest single-day loss in four years, as a result of stiffer competition in the mobile devices market.

Reporting by Lee Chyen Yee; Editing by Daniel Magnowski

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